Like bookends, facts bound the space that defines an issue. But between them, decisions are made based on more than facts; personalities, experiences, and stories all matter. And today, visual images matter more than ever in the competition for attention.

To help clients deliver on mission, cost effectively, we create Video Pods™ to hold together stand-alone, short, and complete video clips that can also be coupled together when telling a longer story is needed. Specific audiences need to see stories that resonate with them and meet their time expectations. Video Pods™ give our clients a suite of clips that can be connected and reassembled in myriad ways.

For a 100-year-old farm, with a globally recognized brand, we used Video Pods™ to assemble and reassemble 27 short clips to support new product introductions, marketing and brand development, and to build awareness among new demographic groups. And for an award-winning educational institution, we initiated videotaped discussions with dozens of individual and diverse stakeholders. Using our special Video Pods™ technique we created a library of bilingual clips and packets assembled by topics, demographics, campus, grade, and more.