Partnership Development

We focus not on what exists at the outset of a possible partnership but rather on what might be created collaboratively — that neither partner would be able to develop alone. 

Partnerships fail for many reasons that often seem contradictory.  Organizations are too similar –- or too different. Expectations of economies of scale bump into misaligned business operations and personnel. Cultures clash.

We identify opportunities that enable companies and organizations to introduce new services and products for existing stakeholders and customers or to reach beyond existing markets with new offerings. We help mission-driven clients envision a future that is intentionally different from the status quo because of the combined contributions that can be achieved through partnership.

For a leading international sustainability consultancy and an international opinion research firm, we designed a partnership that brought deep topical knowledge and sophisticated research techniques together to create a suite of new services. And that helped clients of both firms better anticipate and understand upcoming social and market trends.